What is a wireless dog fence?
A wireless dog fence is a smart device that uses GPS or wireless signals to set a pet’s activity range.
When a pet approaches the boundary, the collar alerts the pet to stop through sound, vibration, or a gentle stimulation, thus providing safe containment without a physical fence.
Advantages:
- No need to install a physical fence, saving cost and space.
- Portable and flexible, suitable for a variety of settings, including yards, camping trips, and farms.
- Easy to use, allowing for quick and easy setting of a safety range.
- An animal-friendly device uses gentle reminders instead of traditional force.
Core Product Advantages
Safety and Reliability: GPS/radar high-precision positioning prevents false triggering; stable battery life.
Hazardous Materials: Collars made of TPU/nylon are allergy-resistant, lightweight, and comfortable, especially suitable for dogs with dense fur.
Versatile Usage: Quickly deploy in the yard, outdoors, camping, or on the farm.
Replaceable/Adjustable Collar: Adapts to different dog breeds, increasing repeat purchases.
Market Entry Opportunity
- Post-pandemic, the “stay-at-home” culture in Europe has intensified, leading to a surge in demand for both free movement and safe protection.
- Current market penetration is low, and the market is still in its growth phase, making this a good time to enter.
Profit Model and Profit Margin
- Product gross profit margin is higher than that of traditional pet products (>30%).
- Accessories and extensions (trainers, bark suppressors) can be added to the product portfolio to increase repeat purchases.
- Business-to-business customers can create a “pet safety collection” at the retail level to increase average order value.
Sustainability and Environmental Trends
- Use environmentally friendly and recyclable materials to reduce carbon footprint. Lightweight and energy-efficient design extends battery life, aligning with European environmental regulations.
- Low-power design: Improves battery life, reduces charging frequency, and extends battery life, aligning with energy conservation principles.
- Green Logistics: Product miniaturization and lightweighting reduce transportation carbon emissions.
- Durability: Materials and craftsmanship ensure a long lifespan, preventing “fast-consumer e-waste.”
- Upgrade and compatibility: Extends lifespan through firmware upgrades and accessory expansions, eliminating the need for frequent device replacements.
- Repairability: Provides replacement parts and after-sales service to extend the product lifecycle.
Recommended Supplier: Wellturn
- Over 13 years of industry experience, popular in six major markets across Europe, America, and Australia
- Full range of CE, RoHS, and FCC certifications ensures worry-free compliance
- Over 100 patents and a 20+ R&D team, launching over 10 new products annually
- 30 quality control processes and advanced testing equipment ensure stability and reliability
- A 5,000 square meter factory with over 100 skilled workers ensures fast delivery even for large orders
- Over 650,000 positive reviews worldwide and annual sales of over 1,000,000 units
Wellturn, your trusted long-term partner for wireless dog fences
Work with Wellturn to ensure greater stability, speed, and peace of mind for your business
